Thursday, February 27, 2025

Social Media Research

 So I've been absolutely stalking movie media pages these past few days, and I've taken away ALOT on how they advertise and portray their productions.

To start... lets take a blast from the past really quick...

When I was 12/13, I used to LIVE on YouTube, and I would always be watching the cast behind the scenes, bloopers, or Q&A videos from some of my favorite movies, and there were always certain ones I would rewatch and come back to. Ironically, these ones were the ones where they made the actors seem so 'normal'. They would be funny, laugh at weird jokes, and sometimes even do things that I did. It made me feel connected to them and whenever I would rewatch the movie, my love for it would always deepen. For example, the Maze Runner cast was one of my ALL time favorite casts, (if we ignore my supernatural obsession because that is clearly the best cast) and this was because of those addicting videos they would always post. 

Of course, having a funny and close cast helps to create the vibe they send out with these videos, but it's also the activities they had them do and the way they would create these videos that made everybody love them and smile when they watched. (it also helps that Dylan O'Brien exists in them ofc)

Said peak videos:




These videos are really great promotions as they get a lot of people intrigued within the cast and can convince people to watch the movie due to how well the chemistry of the cast is here. Of course, they aren't social media posts, but they were what I was thinking would be engaging and fun content wise. I really want to make the behind the scenes clips lighthearted and funny despite the content of the film being more dim and dreary. 

I think the bloopers would be a great idea to incorporate... but I don't think we would have really humorous ones due to the setting and content we're making. There isn't enough action to publish funny fails, but there should be SOMETHING we can figure out to add humor into the film. 

Finally, to film these Q&A's or challenges for our actors/directors, we need to have our subjects presented as they would be on a camera or an event. They should be dressed in nicer clothes and presented properly to convey the more professional look that most of these videos give. Of course we will only have 1-3 of these as it's difficult to film, and it's not a very big cast either. 

I think doing something lighthearted and engaging with the audience will attract more people, as they are naturally drawn to things that will make them laugh on social media, as it brings them joy. I'll have to research next on actual posting's and captions to design the overall look of the social media page, but I was super excited to write about the content for the reels we're going to film as it's one of my favorite part's about movies!





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